Communications Coordinator
22244BR
Communications Coordinator
Music
Position Overview
This position deals with strategic communications and public relations for the School of Music (SOM) through marketing/advertising and the production of promotional materials for the School. Responsibilities include managing the School's website, social media properties, marketing budget, and supervising student hourly external affairs assistant and graphic design employees. Navigate complex relationships between different areas within the school to ensure that all areas are represented and promoted in equitable ways. Ensure all materials produced by the communications office have KU Branding continuity and reflect positively on KU’s commitment to diversity, inclusivity, equity, and belonging. Collaborate with colleagues to implement new protocols that streamline workflows. Work to implement the tools provided by KUIT into our workflows to achieve streamlined best practices for the workflows of SoM staff, while improving the user experience of all constituents with students as the highest priority, then faculty, then staff. Serve as the principal liaison for the Dean with KU Central Communications and Public Affairs.
Although this position is advertised as full-time (1.0 FTE), exceptional candidates desiring a three-quarter time appointment (0.75 FTE) will be considered.
Job Description
40% Marketing & Advertising
Update and implement the strategic communications plan for the school - including appropriate audience analysis and SOM specific communication approaches. Plan and coordinate production of all marketing and advertising materials print/online and broadcast (radio/tv). Develop and execute promotional campaigns for select high-profile concerts and events. Oversee the creation and design of select special concert programs (Lied Center, Kauffman Center, etc.). Initiate and cultivate relationships and partnerships with KU Marketing and Communications and other units at KU as well as with media, arts, community organizations and others. Develop and maintain strategic communications budget and report on budget to Dean.
35% Content Creation
Oversee the production of annual magazine, which includes organizing, creating and editing content. Send out weekly, event promotion email during the school year. Write, edit, and update content for SOM news releases - work with KU News/Public Affairs to develop SOM stories at university level. Write and edit content for "QuickNotes" SOM's monthly newsletter (4-6 pages per issue). Write and edit content for assorted marketing/advertising materials (e.g. newspaper/magazine ads, radio/TV scripts, etc.). Create visual content in support of SOM strategic communications (e.g. photos) and execute post-production image editing as needed.
10% Social Media
Manage the work of the external affairs assistant (student hourly position) to create content and track engagement for all SOM social media properties (Facebook, Twitter, Instagram.) using Sprout Social. Identify and engage key audiences to promote SOM resources, services, events, etc. Refine and implement social media best practices for strategic communications. Analyze and report on the effectiveness of social media efforts and return on investment. Ensure compliance with university social media guidelines and standards.
10% Website Management
Oversee management of SOM website - including new content, regular updates from faculty, staff, and students, and special project development as needed. Coordinate with KU Web Services as needed for website management-related items.
5% Public Relations
Serve as the main contact for the SOM with local, state, regional and national media. Build,
maintain and enhance relationships between colleagues and media outlets. Work collaboratively with KU Public Affairs and News Service to distribute calendar information, news releases and press kits about the SOM and its academic units. Other duties assigned by the Dean.
Required Qualifications
- Bachelor's degree in journalism, public relations, marketing, communications, or relevant field.
- Minimum of one year related professional experience.
- Strong writing skills as evidenced by three writing samples, as included with application material.
- Excellent organizational skills with experiencing at managing multiple, detail-oriented projects with tight deadlines simultaneously as evidenced by application materials.
- Previous social media experience, including content creation and analytics.
Preferred Qualifications
- Experience with Adobe software, such as Illustrator, Photoshop or InDesign.
- Experience with website technology, content management and analytics.
- Experience developing and producing a successful marketing campaign through a combination of email, online, social media, direct mail, TV, radio or print advertising.
- Knowledge of publication production and experience working with commercial printers and other such vendors.
- Experience with layout, design or desktop publishing.
- Experience shooting and editing photos.
- Experience managing a budget.
- Educational background in music.
- Supervisory experience.
- Prior professional work experience in higher education.
Contact Information to Applicants
Terri Morris - Executive Assistant, School of Music Administration
tlmorris@ku.edu, 785-864-3422
Additional Candidate Instruction
A complete application will include a Cover Letter, Resume or Curriculum Vitae, three (3) writing samples, and three references (include name, email and phone number).
Initial review of applications begins May 31, 2022 and will continue as long as required to identify a qualified pool.
Advertised Salary Range $43,000
Application Review Begins 31-May-2022
Anticipated Start Date 01-Jul-2022
Primary Campus University of Kansas Lawrence Campus
FTE 1.0
Reg/Temp Regular
FLSA Status Nonexempt
Employee Class U-Unclassified Professional Staff
Work Schedule M-F, 8-5
Job Family Public Affairs-KUL
Work Location Assignment On-Site
Disclaimer
The University of Kansas prohibits discrimination on the basis of race, color, ethnicity, religion, sex, national origin, age, ancestry, disability status as a veteran, sexual orientation, marital status, parental status, gender identity, gender expression, and genetic information in the university's programs and activities. Retaliation is also prohibited by university policy. The following persons have been designated to handle inquiries regarding the nondiscrimination policies and are the Title IX coordinators for their respective campuses: Director of the Office of Civil Rights & Title IX, civilrights@ku.edu, Room 1082, Dole Human Development Center, 1000 Sunnyside Avenue, Lawrence, KS 66045, 785-864-6414, 711 TTY (for the Lawrence, Edwards, Parsons, Yoder, and Topeka campuses); Director, Equal Opportunity Office, Mail Stop 7004, 4330 Shawnee Mission Parkway, Fairway, KS 66205, 913-588-8011, 711 TTY (for the Wichita, Salina, and Kansas City, Kansas medical center campuses).